Disloyal Competition
Idéiativa starts from the principle the brand individualizes and differentiates a product/service from the competition. Being able to retain clients who identify with the values the brand intends to show. Brand is the only value with no expiration date. It is a timeless title/document which is registered under your name for good.
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In order to protect your business, Idéiativa provides consultancy to fight anti-competition and piracy practices, industrial espionage, in addition to performing hiring analysis creating confidentiality agreements.
Idéiativa stresses the importance of registration and patent, because a lot of disloyal competition occurs before such processes are started. However, it is important to stress that the protection, in most cases, will be granted to the disloyal competition that may be a part of commercial and industrial relations and not of Industrial Property rights.
In cases of disloyal competition, Idéiativa legally represents you and defends your interests and mainly your business. Keeping you informed during the entire process.
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